The Nightingale Calling is an idea, a vision, a movement, a mission. We believe in insight with purpose in pursuit of a fair, free and just society. We use our analytical skills across a variety of research and communications projects to share stories that would otherwise never have been told. The nightingale might not be much to look at but when it sings, people stop and listen. In the same way, we give a voice to those so often ignored, through uncovering and sharing insight, to cause people to stop, listen and act. We aim to influence those who can influence, inspiring change and transforming lives.
Florence Nightingale is best known for her compassionate heart as the “lady of the lamp”, nursing wounded soldiers in the Crimean War, but her profound impact on modern nursing was far greater through her mastery of data, insight and communication. Her analysis of army statistics revealed the huge proportion of hospital deaths due to poor sanitation and her innovative presentation of the insight influenced the government to make changes which saved countless lives. Our values are the same Christian values which first motivated Florence Nightingale all those years ago.
God spoke to me and called me to His Service. What form this service was to take the voice did not say.Florence Nightingale
The Butterfly Beats
Through investigations, surveys and interviews
Identifying insight, implications and actions
Creating and presenting engaging communications